Case Studies

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We invite you to explore our case studies, where we showcase some of our success stories and the impactful results we’ve achieved for our clients. Here, you’ll find detailed accounts of our strategic approaches, innovative solutions, and measurable outcomes across social media platforms. Each case study highlights our tailored strategies and the growth and success that followed. Review these stories to see how our expertise and dedication can transform your business, driving remarkable results and sustainable growth.

See our portfolio section for examples of photos & carousel posts. 

Onsite Contention Creation

Cox Fence

Ben, the owner, was looking to add more videos to his organic social media presence to showcase his work and differentiate himself from competitors. By creating videos, we have been able to create consistent and engaging content for his company to expand visibility. We began working together in May 2025 – present.

Testimonial

Chris has been terrific to work with. He is easy to talk to, open to new ideas, and I have great respect for the quality of work he has been producing for my company.
-Ben Cox, owner

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Analytics

Frankie B’s Bakery

The bakery launched in February of 2024, so when the owners reached out to us to help them kickoff their channels from scratch we immediately jumped into high gear! We began by strategizing and creating consistent and engaging content to showcase their amazing food and beverages to increase awareness and sales. We began by strategizing and creating consistent and engaging content in April – September 2024 prior to being sold.

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Testimonial

Analytics

Wickham Park

Shawn, the Director, reached out to us to help enhance their presence on social media. We were able to increase their reach and followers by creating engaging posts using videos and photos to highlight different areas and events throughout the park June – August 2024.

Chris has been very responsive and produced great quality posts for Wickham Park. We have seen an increase in attendance at our programs since he started working with us. I highly recommend Chris for all your social media needs!
-Shawn Porter, Director

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Testimonial

Analytics

Frankie B’s Tavern

The tavern was launched in July of 2023. The owners reached out to us to increase engagement and followers, so we put together an entire strategy and have been creating content to help grow their channels to increase reach. You can see the transition of the social feeds when they started working with us to do their content in April of 2024. Started working with us to do their content in April – June, 2024 before closing.

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Testimonial

Southern Auto Auction

When we met with management, we knew we could help them transition from a very print-heavy environment to digital. We kicked off the process by putting together a Marketing Strategy and creating a strong social media presence through the use of engaging and consistent content; this approach ultimately grew their followers significantly as you can see in the analytics. Take a look at the transformation when we took over their content November 2022-November 2023 until we were able to help them transition over to a full-time social media employee.

“I have been working with Chris Rusack for a couple of months now. Our presence on Social Media have sky rocketed, thanks to his knowledge. Our integrity and branding is very important to him, and he takes it very, very serious. I would highly recommend Chris.”
Donna Rolfe, marketing manager

Content Supplied by Client

Mr. Hardwood

Rob, the owner, met with us to discuss adding an organic social media presence as a complement to his paid social media campaigns. He wanted to add more engagement and more of a local and personalized flair to his content. By providing pictures and videos, we have been able to create consistent and engaging content for his company. See the transformation when we took over from January 2024 to March 2025.

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Testimonial

Grass Roots

John and Joe, the owners, hired us to put together a Marketing Strategy. Once complete, we jumped into action by creating posts with pictures and videos they provided to enhance visibility for their company. They had seen little growth or engagement with the use of graphics and stock photography between October – April. You can see the transformation on their feed and analytics when we began sprucing up their content with pictures and videos they provided us between April and August 2023.

Our company has been working with Chris for the past few months and have been very satisfied with the progress we have made with our digital marketing. It has allowed us to broaden our message online with professional styling and commentary by 2LabsMarketing. Every week we continue to increase exposure to our business and couldn’t be happier. Very Satisfied.” – Joe Yannelli

“We started working with Chris and are very happy. He has gotten us pointed in the right direction and I am looking forward to a great year! I highly recommend 2 Labs Marketing.”
– John Wolf

Personal Branding

Merchant Solutions, LLC

We have been working with Andrew at Merchant Solutions, LLC to enhance both his and the company’s presence on social media. We were able to create awareness for the different products and services offered by increasing their reach, while positioning Andrew as an expert and thought leader in the industry using personal branding videos October 2024-present.

Testimonial

Chris has been excellent to work with. We are a B2B service provider so a little outside of the typical client for social media marketing, so we had some unique considerations in putting together a plan. We worked with Chris and he is always responsive and has ongoing input and feedback as we dial in our marketing and expand our reach.
-Andrew Moran, Certified Payment Professional

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Strategy

Divine Treasures

The owner, Diane, contacted us to help put together a strategy to take her Social Media Marketing to the next level and beyond. She felt they needed more help with setting goals and developing new strategies to meet today’s demands beyond the content they were producing. Working together helped to increase their wholesale, walk-in and corporate accounts.

Testimonial

Greater Manchester Chamber of Commerce

The Chamber Board reached out when they had a change in staffing to assess their social media efforts. We started by putting together a Marketing Strategy along with some coaching sessions to empower the staff to do it themselves. With some changes and tweaks their social media reach and engagement skyrocketed.

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Testimonial

Vending for Change

Kelly from Vending for Change reached out for help with social media coaching. They were in the process of launching some new products and wanted a way to tell their story for their nonprofit. We were able to help get their Facebook account set up and teach her how to use it to grow their channels and map out content to get maximum engagement.

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Testimonial

Wood & Wood Seamless Gutters

Mike, the owner, reached out to us to help him with his social media. He wasn’t quite sure where to begin so we started with a Marketing Strategy and some coaching. You can see the difference between when we started working together March – May 2023, until he felt confident enough to take it back over.

Journey Found

When their president, Tracey, reached out to us, we knew immediately we could help Journey Found to create more engaging content with a few tweaks to help tell a great story. With just a few coaching sessions, we were able to help the Development Director to put together compelling content to attract more donors, sponsors and volunteers while showcasing the amazing work they do on a daily basis. You can see the before and after transformation by comparing posts up until February 2023 and then March and on when we began working together.

Chris was prompt in scheduling with us and increased our Facebook activity within the first week and the activity continues to increase. – Tracey Walker

I recently had the pleasure of working with 2labs Marketing and the experience was exceptional! Chris was knowledgeable, professional, and provided excellent insights and recommendations to improve our social media presence.
-Jason Ricketts

Ads Management

This is a sample dashboard you would get with our Analytics Package: https://lookerstudio.google.com/reporting/3190ef75-b287-4edf-a0c3-5d7c079b0189

DiTarando

We Started working with DiTarando, when Roger discovered the Etsy algorithm changed dramatically resulting in much lower sales. After doing a strategy assessment, we discovered he had no organic SEO on his website. Our first step was to enhance it so he no longer had to depend on one source. We also helped him optimize his Etsy site so he was more easily found based on customer keywords and phrases in  their searches so he ranked higher. Additionally, we launched paid social media and Google ads campaigns to increase visibility. As you can see in the analytics, he his getting much higher quality leads, resulting in higher sales as a resul.

Fire Finesse

Brenda had contacted us because she was looking to make a change from her current digital marketing company. Since transitioning we have been able to cut her costs, add an analytics dashboard, enhance her SEO for her new website, meet with her regularly to go over results and make informed decisions, and most importantly increase leads through both search and awareness campaigns. These are all characteristics she was looking for in a new partnership.